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Trade Marketing Executive

公司名称

Cambodia Brewery Limited (CBL)_Part of the Heineken Company   

公司性质

跨国公司

岗位

制造业

员工数量

>200

区域

金边市

职业等级

工作类型

全职

工作年数

岗位

市场营销

招聘人数

1

行业

制造业

薪水

面议

学历

性别

不限

语言

年龄

~

工作地点

金边市;

发布日期

Jan-05-2018

截止日期

Feb-04-2018

工作描述

  - To assist Channel marketing manager on strategy, planning, activation & evaluation for BTL activities in respective channels:
• Take part in development of the Channel Strategies to achieve defined business objectives across all brands and channels
• Own responsibility for the development with marketing team, execution with sales team, and track performance of all sales initiated programs designed to increase presence and off take.
• Tracking on executional KPIs set by sales team to make improvement in in-store execution by introducing measures to assist Manage and evaluate ROI of trade promotion to achieve maximum returns.
- To assist management of channel segments:
• Monitors trends in channels
• Based on internal/external data, detailed development of activities complying to approved channel strategies
• Assist to incorporate brand objectives into recommendations for promotional and program activities.
• Participate (under supervision of brand team) in the design of the promotional materials, in order to coordinate and supervise all promotional activities.
- To work on projects which benefit different levels of commercial goals:
• Assist in managing projects eg, POSM management (On-premise), Space management (Off-premise) etc which contributes to the company’s goals and improve market share, customer satisfaction.
• Manage POSM stock/ Signage Stock-in-hand in depot/warehouse
• Support the sales force with relevant industry knowledge and information, provide training for relevant sales programs
• Monitoring and Analysis of competitors’ Trade Marketing activities.
- To be the bridge for sales and marketing to achieve commercial efficiency:
• Ensuring alignment across Sales and Marketing departments on sales needs and marketing initiatives, including coordination with legal and budget management whenever necessary
• Assist in development and delivery of new product launch plans
• Assist in co-ordination and communication of product, price and pack changes to the trade customers
• Secure platform and tools to enable the sales proposition

职位要求

  - Bachelor Degree in Marketing, Business Administration or any related fields

- Minimum 2-3 years’ experience in FMCG industry

- Experience in related areas in either Trade marketing, channel development, key account management, sales and distribution management, commercial operations, strategy and planning

- Good command of English both written and spoken

- Able to work long and irregular hours as required by the Company

- Preparedness to be close to the ground to understand the dynamics of the trade and consumer needs

- Commitment and quickness in response to market demands and changes

- Mature and independent. Adaptable and quick, with a strong willingness to learn

- Personal mastery in ensuring quality work from self

怎样应聘

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联系信息

联系人

HR Department

联系电话

023 722 683

邮箱

recruitment@cbl.com.kh

在线应聘

http://career.heinekencambodia.com/

网站

http://www.heinekencambodia.com

地址

Head Office: Robos Angkagne Village, Prek Eng, Chbar Ampov, Phnom Penh. Commercial Office: # 56, Street 315, Boeng Kak I, Toul Kork, Phnom Penh

公司简介

Cambodia Brewery Limited (CBL) - Part of the HEINEKEN Company is a proud brewer of international quality beers like Heineken, Tiger, ABC Extra Stout, Anchor, Gold Crown Stout & Gold Crown brands that people love.

A career with HEINEKEN offers great challenges combined with exciting opportunities to own and grow your career in line with your aspirations.

HEINEKEN has over 85,000 internationally diverse, dynamic, committed and entrepreneurial employees working in over 70 countries on over 300 brands.

CBL offers several exciting packages including:
- Company Transportation (30 mins from PP)
- Healthy Lunch @our Canteen
- 13th month salary
- Various performance bonuses
- Insurance plans (Personal Accident & Group Hospital & Surgical)
- Company clinic (with Certified doctors and nurse)
- Training & development programs
- Oversea Training and international assignment opportunities
- Personal Development Plan and more.

Interested candidates shall submit their Application through our Online Application:
career.heinekencambodia.com

or send CV & Cover Letter to: recruitment@cbl.com.kh

Head Office: Tiger Beer Street, Robos Angkagne Village, Sangkat Prek Eng, Khan Chbar Ompov, Phnom Penh
Tel: 023 722 683

服务热线 :

023 969 088 / 023 47 99099 / 023 47 99088

营业时间 : 周一~周五(8:00 am to 5:00 pm)

邮箱 : jobs@camhr.com.kh

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