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Senior Manager, Strategic Branding & Customer Centricity

Company

Manulife(Cambodia) PLC   

type

Public Limited Company

Function

Insurance

employees

Location

Phnom Penh

Level

Senior

Term

Full Time

Year of Exp.

5

Function

Finance

Hiring

Industry

Insurance

Salary

Negotiable

Qualification

Bachelor Degree

Sex

Male/Female

Language

English-- Good   

Age

~

Location

Phnom Penh;

Publish Date

Mar-14-2019

Closing Date

Mar-24-2019

Job Description

  Key Responsibilities:
• Collectively work with the advertising agencies in the development and implementation of advertising and communication plans and strategies
• Develop, integrate and manage marketing responsibilities including advertising initiatives, promotions management, partnerships, and design/production etc. including implementing brand standards throughout the organization
• Develop and conceptualize major and minor marketing campaigns, ensuring messaging and images have been properly developed for target markets and aligned with marketing strategies.
• Manage and monitor the mobilization of campaign goals
• Identify potential markets and maximize existing markets through effective marketing campaigns.
• Evaluate and analyze statistics on advertising, campaigns and promotions based on objectives, consumer data, and brand standards measured against Annual Brand Tracking Study (run by independent research house)
• Effectively manage strategic sponsorship property to ensure Manulife leading position and seamless deliverable of sponsorship activation measured against indicative goals (from brand and experimental marketing perspective)
• Coordinate and communication with in-country teams to ensure buy-in and aligned execution of strategic sponsorship properties including but not limited to branding, public relation, customer program, social media and business conversion KPI
• Building strong, working relationship with Regional Sponsorship team and strategic alliance to ensure organizational alignment and coordination to enable value stream execution of sponsorship events
• Ensure activations plans include corporate giving program to demonstrate commitment and support to local community
• Participate in the development of Overall marketing strategy to ensure continuity of process
• Review and monitor the performance of effective administration in Marketing department to ensure well-complied with procurement policy, finance policy, but also legal and compliance policy
• Prepare update/report to C-level management on regular basis

Interested applicants meeting the above requirements should submit their CVs, covering letters and National ID card by going to this link: http://www.manulife.com.kh/Corporate-Careers-Career-Possibilities and follow each of its step.
For more details please contact Ms. Kimleng Moul via kimleng_moul@manulife.com. Or Ms. Choury Chim via choury_chim@manulife.com. Application should be submitted before 25th March 2019. Only shortlisted candidates will be contacted.

Click here for detail :

Job Requirements

  Qualification:
• BA/BS. MS/MBA preferred
• Educational background in Marketing, advertising, communications field or relevant fields required
• Minimum 5 -7 year plus experience of financial industry experience in advertising, brand strategy, Marketing Project Management discipline
• Management and supervisory experience is preferred
• Prior experience in Corporate Sponsorship marketing in a B2B marketing environment, with channel marketing is preferred
• Demonstrate track record of growth and progressive responsibility including strong knowledge of marketing campaign, major media organizations, publications, programs, trends and practices in both traditional and digital
• Demonstrate experience in managing multiple advertising agencies
• Demonstrated experience in developing and executing marketing programs and strategies across cross-functional and regional team
• Ability to establish and build relationships with outside resources/third-party groups, such as government, marketing vendors, advertising and public relations agencies, to help advance brand visibility, key messages, and program initiatives.
• Experience working with project management system and workflow tool to ensure projects are completed in timely manner preferred
• Excellent in strategic and critical thinking skill, strong task prioritization skill and able to adapt to Agile way-of-working in respond to need to rapidly growing organization
• Customer focused
• Advanced writing, editing and proofreading in both Khmer and English
• Proficiency in MS Word, Excel and PowerPoint and Onedrive
• Well-developed business acumen and awareness of business driver
• Demonstrate ability to articulate brand strategy to influence senior executives and stakeholder
• Proven effective at strategic relationship building and high level management of internal and external stakeholders; experience managing large, complex, strategic, and collaborative relationships

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Contact Information

Contact Person

Ms. Kimleng Moul

Phone

023 965 965

Email

kimleng_moul@manulife.com

Website

http://www.manulife.com.kh

Address

104 Russian Federation Blvd | Phnom Penh, Phnom Penh

Company Profile

Manulife is a leading Canada-based financial services group with principal operations in Asia, Canada
and the United States. Clients look to Manulife for strong, reliable, trustworthy and forward-thinking
solutions for their most significant financial decisions. Our international network of employees, agents
and distribution partners offers financial protection and wealth management products and services to
millions of clients. We also provide asset management services to institutional customers. At the end of
June 2016, we had US$718 billion in assets under management and administration, and in the previous 12
months we made more than US25.4 billion in benefits, interest and other payments to our customers. Our
group of companies operates as Manulife in Canada and Asia and primarily as John Hancock in the
United States. Manulife Financial Corporation trades as 'MFC' on the TSX, NYSE and PSE, and under '945' on the SEHK.
We are committed to be an equal opportunity employer and welcome applications from all suitably
qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation or age”.

Service hot line :

023 969 088 / 023 91 90 86 / 023 91 90 87 / 02391 90 89

Operating Hours : Mon-Fri (8:00 am to 5:00 pm)

Email : jobs@camhr.com.kh

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